Powergres S.p.a.

Powergres is a rising star in the ceramics industry with its new organisational structure.

All organisation and sales functions as well as technical and creative activities are now conducted at the new site in Sassuolo, Via Regina Pacis 259.

All non-strategic functions have been outsourced to state of the art service companies using the latest net driven brand values.

This means that the global market will be managed with branch-offices established in areas where the competitive channels are flourishing for both the supply and demand chains (e.g. China, India, Middle East and, in the near future, South America).

Efficient demand management not only allows us to reduce cost, but also to fully exploit our potential for growth wherever consumer markets are developing rapidly.

This is because demand chain exerts a direct or indirect influence on the marketing, sales, distribution and support processes for the products offered by Powergres.

The USP of the company is based on its extraordinary capacity to offer products of outstanding aesthetic and functional value at decidedly competitive prices, ensuring maximum profit for its dealers and the best value for money for the consumer.

Innovation is also evident in our hybrid products that are earning increasing approval among designers.

This well structured range fits perfectly into the middle-top segment of the market, with an understated character that expresses that sensation of elegance and stylishness perceived by contemporary consumers and designers alike as timelessness in a product.

Our new product range is now viewable online on our website.